brazilian keratin strong – the premium hair straightening that changes everything
With brazilian keratin strong, you bring an innovative keratin treatment and straightening to your salon. It is incredibly effective, and after straightening, the hair appears permanently and noticeably more nourished, smoother, shinier, and revitalized. At the same time, the formulation, with 90% naturally derived ingredients, is astonishingly gentle. The daily styling time for many clients with dark, thick, wavy to frizzy hair often takes a lot of time. Frizz susceptibility and uncontrollable volume quickly lead to frustration in everyday life. With the new premium keratin treatment, you offer these clients a lasting solution and relief from daily styling stress.
After the keratin straightening, the hair structure immediately appears more orderly, smoother, and high-gloss. The old image of earlier permanent hair straightening methods with stiff and unnatural end results is a thing of the past – because our high-end hair straightening, brazilian keratin strong, is formulated so that the hair falls naturally and leaves a soft, supple hair feel. For your clients, this means less time in the bathroom in the morning, and in everyday life, the hair stays in shape – just as they've always wanted. With this innovative, semi-permanent straightening, we have created a true premium service for salons.
High-performance straightening with intelligent action
The effect is based on a semi-permanent structural reshaping, where bridge bonds within the hair fiber are precisely rebuilt in a controlled manner – exactly where curls and unruly volume occur. Glyoxyloyl Carbocysteine and Glyoxyloyl Keratin Amino Acid enable a targeted reshaping of the hair structure by reacting in a controlled manner with the hair's keratin proteins. The active ingredient complex penetrates the hair fiber, stabilizes and nourishes it, and straightens the structure without destroying the disulfide bonds. At the same time, the complex has an antistatic effect, reduces frizz and flyaways, and noticeably improves daily combability. A fine, shine-imparting film gently covers the hair surface, providing a smooth, reflective finish. The contained liquid keratin also coats the cuticle. This creates not just straight hair: fine hair can appear denser and fuller, and a glamorous reflection with a mirror effect is created.
Water-permeable formula – the decisive difference
A central innovative advantage of brazilian keratin strong is its water-permeable property. The hair is not sealed by the keratin straightening, and moisture is not locked out. The hair fiber can continue to be hydrated during washing, thus falling elastically and feeling nourished – instead of becoming dry or straw-like in the long term. This is particularly important for strong and dark hair types. They are particularly robust but often prone to dehydration and frizz. For your salon's results, this also means better combinability with care and color services – without the risk of "long-term drying out" due to an accumulation of water-insoluble silicones.
Safe formulation with a good feeling and strong results
brazilian keratin strong is made from 90% naturally derived ingredients and manufactured in Brazil, carrying the authentic Brazilian Keratin DNA. Application remains simple and reliable, performance strong. Thus, the keratin straightening visibly reduces fullness, significantly reduces frizz, and provides a naturally falling, silky smooth finish – with immediate noticeable softness and that WOW feeling when you run your fingers through your hair for the first time.
Premium straightening system for natural smoothness
- For thick, wavy to frizzy hair – Ideal for dark hair tones from 1 to 6
- Semi-permanent structural reshaping as a premium treatment in the salon
- Active complex of oxoacetamide and keratin is ideally absorbed by the hair fiber for reliable results
- Hydrolyzed keratin adapts to the cuticle for instant, mirror-like shine
- Strong volume and frizz reduction with naturally flexible results
- Water-permeable keratin straightening, protects against dehydration and maintains elasticity
- Easy handling, reproducible results, premium feel in the salon, and long-lasting results at home
- 90% naturally derived ingredients, made in Brazil
