Hair color

Professional Hair Color for Perfect Color Results in the Salon

Discover high-quality hair colors that offer maximum color brilliance, reliable gray coverage, and optimal durability. Our selection helps you precisely achieve individual color results and delight your customers sustainably.

Haarfarbe

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1 order = 1 m² protected rainforest

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As seen in 3000+ salons

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz
PUR HAIR 100 € Welcome Deal Gutschein für Neukunden vor dunklem Hintergrund.
Welcome Deal
All Information
1.0 Schwarz mit schwarzer Farbtube und schwarzer Verpackung vor einer intensiv schwarzen Haarsträhne
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COLOR 1.0 BLACK 60 ML
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Translucent Color Technology
1.0 Schwarz mit schwarzer Farbtube und schwarzer Verpackung vor einer intensiv schwarzen Haarsträhne
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COLOUR 1.0 BLACK 100 ML
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Translucent Color Technology
2.0 Dunkel Dunkelbraun mit schwarzer Farbtube und Verpackung vor sehr dunklen, tiefbaunen Strähne.
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COLOUR 2.0 DARK DARK BROWN 60 ML
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Translucent Color Technology
2.0 Dunkel Dunkelbraun mit schwarzer Farbtube und Verpackung vor sehr dunklen, tiefbraunen Strähne.
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COLOUR 2.0 DARK DARK BROWN 100 ML
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Translucent Color Technology
2.8 Blauschwarz mit schwarzer Farbtube und Verpackung vor einer sehr dunklen, blauschwarzen Strähne.
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COLOR 2.8 BLUE BLACK 60 ML
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Translucent Color Technology
3.0 Dunkelbraun mit schwarzer Farbtube und Verpackung vor einer tief dunkelbraunen Strähne.
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COLOUR 3.0 DARK BROWN 60 ML
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Translucent Color Technology
3.0 Dunkelbraun mit schwarzer Farbtube und Verpackung vor einer tief dunkelbraunen Strähne.
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COLOUR 3.0 DARK BROWN 100 ML
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Translucent Color Technology
PUR HAIR Colour Haarfarbe in schwarzer Tube mit Färbeschale und Färbepinsel im professionellen Salon-Setting.
Color Deal
3.2 Dunkelbraun Violett mit schwarzer Farbtube und Verpackung vor tief dunkelbraunen Strähne.
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COLOR 3.2 DARK BROWN VIOLET 60 ML
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Translucent Color Technology
4.0 Mittelbraun mit schwarzer Farbtube und Verpackung vor einer natürlichen mittelbraunen Strähne.
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COLOUR 4.0 MEDIUM BROWN 60 ML
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Translucent Color Technology
4.0 Mittelbraun mit schwarzer Farbtube und Verpackung vor natürlichen mittelbraunen Strähne.
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COLOR 4.0 MEDIUM BROWN 100 ML
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Translucent color technology
4.07 Mittelbraun Intensiv Natur Haarfarbe in schwarzer Tube und natürlicher dunkelbrauner Strähne.
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COLOR 4.07 MEDIUM BROWN INTENSE NATURAL 60 ML
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Translucent Color Technology
4.16 Mittelbraun Asch Schoko Haarfarbe in schwarzer Tube und kühler schokoladenbrauner Farbsträhne.
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COLOR 4.16 MEDIUM BROWN ASH CHOCOLATE 60 ML
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Translucent Color Technology
4.2 Mittelbraun Violett Haarfarbe in schwarzer Tube und intensiv violett-brauner Farbsträhne.
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COLOUR 4.2 MEDIUM BROWN VIOLET 60 ML
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Translucent Color Technology
4.7 Ebenholz Haarfarbe in schwarzer Tube und tief dunkelbrauner Ebenholz-Farbsträhne.
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COLOUR 4.7 EBONY 60 ML
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Translucent Color Technology
4.75 Mittelbraun Braun Mahagoni Haarfarbe in schwarzer Tube und tiefbraune mahagonifarbener Strähne.
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COLOR 4.75 MEDIUM BROWN BROWN MAHOGANY 60 ML
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Translucent Color Technology
4.77 Mittelbraun Braun Intensiv Haarfarbe in schwarzer Tube und intensiv dunkelbrauner Farbsträhne.
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COLOR 4.77 MEDIUM BROWN INTENSE BROWN 60 ML
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Translucent color technology
5.0 Hellbraun mit schwarzer Farbtube und Verpackung vor einer natürlichen hellbraunen Strähne.
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COLOUR 5.0 LIGHT BROWN 60 ML
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Translucent Color Technology
5.0 Hellbraun mit schwarzer Farbtube und Verpackung vor einer natürlichen hellbraunen Strähne.
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COLOUR 5.0 LIGHT BROWN 100 ML
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Translucent Color Technology
5.07 Hellbraun Intensiv Natur Haarfarbe in schwarzer Tube und intensiv hellbrauner Farbsträhne.
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COLOR 5.07 LIGHT BROWN INTENSIVE NATURAL 60 ML
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Translucent Color Technology
PUR HAIR professionelle Haarfarbe und Shades Liquid Toner für individuelle Colorationen und Tonveredelungen im Salon.
Take off with PUR HAIR colour!
To the Partner Deals
5.1 Hellbraun Asch Haarfarbe in schwarzer Tube und dunkler, kühler aschbrauner Farbsträhne.
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COLOR 5.1 LIGHT ASH BROWN 60 ML
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Translucent Color Technology
5.1 Hellbraun Asch Haarfarbe in schwarzer Tube und dunkler, kühler aschbrauner Farbsträhne.
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COLOUR 5.1 LIGHT ASH BROWN 100 ML
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Translucent Color Technology
5.12 Hellbraun Asch Irisé mit schwarzer Farbtube und Verpackung vor kühlen, aschbraunen Strähne.
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COLOUR 5.12 LIGHT BROWN ASH IRIDESCENT 60 ML
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Translucent Color Technology
5.3 Hellbraun Gold Haarfarbe in schwarzer Tube mit schwarzer Verpackung und warm goldbrauner Strähne
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COLOUR 5.3 LIGHT BROWN GOLD 60 ML
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Translucent Color Technology
5.3 Hellbraun Gold Haarfarbe in schwarzer Tube mit goldbrauner Haarsträhne.
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COLOUR 5.3 LIGHT BROWN GOLD 100 ML
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Translucent Color Technology
5.34 Hellbraun Gold Kupfer Haarfarbe in schwarzer Tube und warmer gold-kupferbrauner Farbsträhne.
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COLOR 5.34 LIGHT BROWN GOLD COPPER 60 ML
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Translucent Color Technology
5.73 Hellbraun Beige Gold Haarfarbe in schwarzer Tube und warmer beige-goldener hellbrauner Strähne.
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COLOUR 5.73 LIGHT BROWN BEIGE GOLD 60 ML
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Translucent Color Technology

AS SEEN ON

Q&A | HAIR COLOR

Further FAQs on Ordering & Delivery

What is special about PUR HAIR Colour's translucent color technology?

The translucent color technology of PUR HAIR Colouracts like a transparent filter that does not cover the natural hair structure but deliberately allows it to shine through. This creates a particularly vibrant, multidimensional color resultwith exceptional shine, as light is reflected from within the hair. In contrast to classic, bold colorations, this approach ensures soft transitions as the hair grows outand avoids harsh lines or the "block effect". Grey hairs are not completely covered but are naturally refined and harmoniously integrated, making the overall look softer, more modern, and natural.

How do I achieve perfect grey coverage?

For optimal gray coverage, we recommend a permanent coloration with a high pigment contentas well as the correct choice of developer.

How do I protect my hair during coloring?

Modern hair dyes contain nourishing ingredientsthat protect and strengthen the hair during coloring.

How can I achieve individual color results?

How can I extend the color's durability?

The use of sulfate-free shampoos,color-protecting care productsand the correct after-treatment significantly prolongs color intensity.

Which hair color is suitable for professional salon use?

Professional hair color offers higher pigment density, better durability, and more precise results than drugstore products. They are specially formulated for salon use.

Translucent & multi-dimensional hair color for modern salon concepts

The demands on professional hair color have changed. Today, clients no longer want rigid, "artificial" color results, but rather natural, vibrant looks with depth and movement. This is precisely where translucent hair colorcomes in – an innovative approach that opens up new possibilities in coloring for you as a hairdresser, while ensuring visibly more satisfied clients.

Translucent vs. Opaque Hair Color – The Decisive Difference

Classic, opaque hair colorsare light-impermeable and create a rather rich, but often flat color image. While they offer very high coverage, especially for gray hair, they quickly appear less natural and often lead to harsh roots when growing out.

Translucent hair colorson the other hand, function like a fine color filter. They are translucent, which reflects light in the hair and creates a multi-dimensional, vibrant color effect. The natural hair structure remains visible – the result looks significantly softer, more modern, and more authentic.

Naturalness and Shine as a Selling Point

With translucent hair color, you achieve results that clients immediately notice: more shine, more depth, and a natural color gradient. Instead of a "blocky" color impression, a harmonious interplay of reflections and nuancesis created. Especially in the premium segment, this look is a clear competitive advantage for your salon.

Soft Regrowth and Longer Satisfaction

A central advantage in everyday salon life is the gentle transition during regrowth. While opaque colors often create a harsh line, translucent coloration ensures fluid transitionsthat appear significantly more natural. This reduces the effort for clients and visually extends the durability of the color – a real plus for client satisfaction.

Gray Blending Instead of Complete Coverage

Translucent hair colors deliberately do not aim for maximum coverage, but for a translucent enhancement of gray hair. Gray hairs are naturally glazed and not artificially colored with high coverage, creating a particularly soft and individual color image. The result: no "helmet look," but a modern, natural look with character.

Efficient Work and Creative Freedom

For you as a hairdresser, this means creative freedom with high predictability of the color result. Translucent systems can be used specifically to create natural balayage effects, gentle color gradients, or individual nuances. At the same time, you benefit from reproducible results that make your work more efficient.

Added Value for Your Salon

With translucent hair color, you clearly position yourself as a modern, quality-oriented hairdresser. You offer your clients not just color, but a natural-looking, long-lasting result that stands out from the standard. This differentiation leads to higher client satisfaction, stronger loyalty, and more referrals.

JOIN OUR PURE HAIR COMMUNITY

PUR HAIR stands for innovative, natural hair care with a noticeable effect. Become part of a passionate hairdressing community where you benefit from an inspiring exchange of experiences with our salon partners and our development expertise. Together, we focus on sustainable products that not only enrich your daily salon routine but also revolutionize your customers' well-being with noticeable care and visible results.

Get your test package now and experience the difference – risk-free with our satisfaction guarantee!

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Zwei Geschäftsführer von PUR HAIR bei einem gemeinsamen Porträt im Freien.

FAMILY BUSINESS SUPPORT

Are you interested in supporting a medium-sized company? We have been in the hair business for three generations and have launched our unique products – carefully developed with the experience of a long family tradition: hairdressing. Your hair is in good hands with us.

About PUR HAIR
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1 📦 = 1 m² PROTECTED RAINFOREST

For every order in our shop, you protect 1 m² of an endangered forest area in Peru. This preserves the habitat of sloths, armadillos and spider monkeys and maintains intact natural spaces before it's too late.

About the initiative
PUR HAIR Organic Haarpflegeprodukte beim Verpacken einer Bestellung.

FAST DELIVERY

To ensure you receive your package as quickly as possible, we process all orders within a few hours of receiving payment – and hand your package over to our shipping partner as soon as possible.

We take care to package our parcels with environmentally friendly packaging and filling materials. Our delivery system is fast and secure, with a free return guarantee.

Our Service Promise