Hair color

Professional Hair Color for Perfect Color Results in the Salon

Discover high-quality hair colors that offer maximum color brilliance, reliable gray coverage, and optimal durability. Our selection helps you precisely achieve individual color results and delight your customers sustainably.

Haarfarbe

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As seen in 3000+ salons

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

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1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

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As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

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Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

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Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz

As seen in 3000+ salons

Icon Stern mit 3000+

Free shipping on orders over €150

Icon LKW in schwarz

1 order = 1 m² protected rainforest

Icon Bäume

Family-run business

Icon Personen im Herz in schwarz
PUR HAIR 100 € Welcome Deal Gutschein für Neukunden vor dunklem Hintergrund.
Welcome Deal
All Information
10.0 Lichtblond Haarfarbe in schwarzer Tube und sehr heller, neutralblonder Farbsträhne.
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COLOR 10.0 LIGHT BLONDE 100 ML
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Translucent Color Technology
10.01 Lichtblond Asch Haarfarbe in schwarzer Tube und sehr heller, kühler aschblonder Farbsträhne.
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COLOUR 10.01 LIGHT BLONDE ASH 100 ML
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Translucent color technology
10.16 Lichtblond Asch Rot Haarfarbe in schwarzer Tube mit Verpackung und hellblond-rötlicher Strähne
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COLOR 10.16 LIGHT BLONDE ASH RED 60 ML
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Translucent Color Technology
10.21 Lichtblond Irisé Asch mit schwarzer Farbtube und Verpackung vor kühlen blond-beigen Strähne.
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COLOUR 10.21 LIGHT BLONDE IRIDESCENT ASH 60 ML
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Translucent Color Technology
10.38 Lichtblond Gold Perl Haarfarbe in schwarzer Tube und sehr heller, warmer gold-perlblonder Strä
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COLOUR 10.38 LIGHT BLONDE GOLD PEARL 60 ML
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Translucent color technology
10.72 Lichtblond Extra Braun Irisé mit schwarzer Farbtube und Verpackung vor rosig-beigen Strähne.
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COLOUR 10.72 LIGHT BLONDE EXTRA BROWN IRIDESCENT 60 ML
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Translucent Color Technology
10.81 Hell Lichtblond Perl Asch Haarfarbe in schwarzer Tube & heller, kühler perl-aschblonder Sträh
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COLOR 10.81 LIGHT BLONDE PEARL ASH 60 ML
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Translucent Color Technology
PUR HAIR Colour Haarfarbe in schwarzer Tube mit Färbeschale und Färbepinsel im professionellen Salon-Setting.
Color Deal
10.96 Lichtblond Cendre Rot Haarfarbe in schwarzer Tube und sehr heller rosé-kühler Blond-Strähne.
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COLOUR 10.96 LIGHT BLONDE ASH RED 60 ML
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Translucent Color Technology
11.0 Extra Lichtblond Haarfarbe in schwarzer Tube und sehr heller, neutralblonder Farbsträhne.
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COLOR 11.0 EXTRA LIGHT BLONDE 60 ML
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Translucent Color Technology
11.1 Extra Lichtblond Asch Haarfarbe in schwarzer Tube und sehr heller, kühler aschblonder Strähne.
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COLOUR 11.1 EXTRA LIGHT BLONDE ASH 60 ML
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Translucent Color Technology
12.0 Polar Blond Haarfarbe in hellblauer Tube und sehr heller, kühler polar-blonder Farbsträhne.
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COLOUR HIGHLIFT 12.0 POLAR BLONDE 60 ML
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Highlighted & Bleached Hair
Lightens up to 4 shades
12.01 Natur Asch Haarfarbe in hellblauer Tube und sehr heller, natur blonder Strähne.
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COLOUR HIGHLIFT 12.01 NATURAL ASH 60 ML
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Highlighted & Bleached Hair
Lighten up to 4 levels
12.16 Special Blond Asch Violett in hellblauer Tube und sehr heller, violetl-aschblonder Farbsträhne
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COLOUR HIGHLIFT 12.16 SPECIAL BLONDE ASH VIOLET 60 ML
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Highlighted & Bleached Hair
Lighten up to 4 levels
12.6 Amethyst Blond Haarfarbe in hellblauer Tube und sehr heller, amethyst-blonder Farbsträhne.
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COLOR HIGHLIFT 12.6 AMETHYST BLOND 60 ML
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Highlighted & Bleached Hair
Lightens up to 4 levels
12.61 Special Blond Violett Asch Haarfarbe in blauer Tube und sehr heller, violett-aschblonder Strä.
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COLOUR HIGHLIFT 12.61 SPECIAL BLOND VIOLET ASH 60 ML
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Highlighted & Bleached Hair
Lightens up to 4 levels
12.8 Flussperle Haarfarbe in hellblauer Tube und sehr heller, bläulich schimmerndem Blond-Strähne.
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COLOUR HIGHLIFT 12.8 RIVER PEARL 60 ML
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Highlighted & Bleached Hair
Lightens up to 4 levels
COLOUR HIGHLIFT 12.81 SPECIAL BLOND PEARL ASH 60 ML
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COLOUR HIGHLIFT 12.81 SPECIAL BLOND PEARL ASH 60 ML
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Highlighted & Bleached Hair
Lighten up to 4 levels
12.89 Special Blond Perl Céndre Haarfarbe in hellblauer Tube und sehr heller, perl-blonder Strähne.
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COLOUR HIGHLIFT 12.89 PEARL ASH 60 ML
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Highlighted & Bleached Hair
Lighten up to 4 levels
44.25 Mittelbraun Intensiv Violett Mahagoni mit schwarzer Farbtube und Verpackung vor Strähne.
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COLOR 44.25 MEDIUM BROWN INT. VIOLET MAHOGANY 60 ML
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Translucent Color Technology
PUR HAIR professionelle Haarfarbe und Shades Liquid Toner für individuelle Colorationen und Tonveredelungen im Salon.
Take off with PUR HAIR colour!
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55.22 Hellbraun Intensiv Violett mit schwarzer Farbtube und Verpackung vor violett-purpurfarbenen St
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COLOR 55.22 LIGHT BROWN INTENSE VIOLET 60 ML
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Translucent Color Technology
55.25 Hellbraun Intensiv Violett Mahagoni mit schwarzer Farbtube und Verpackung vor dunkelroten Strä
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COLOR 55.25 LIGHT BROWN INTENSE VIOLET MAHOGANY 60 ML
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Translucent color technology
55.46 Hellbraun Intensiv Kupfer Rot mit schwarzer Farbtube und Verpackung vor tiefenroten Strähne.
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COLOUR 55.46 LIGHT BROWN INT. COPPER RED 60 ML
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Translucent Color Technology
55.66 Hellbraun Intensiv Extra Rot mit schwarzer Farbtube und Verpackung vor dunkelroten Strähne.
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COLOUR 55.66 LIGHT BROWN INTENSE EXTRA RED 60 ML
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Translucent Color Technology
66.56 Rubinrot mit schwarzer Farbtube und Verpackung vor intensiven rubinroten Haarsträhne.
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COLOUR 66.56 RUBY RED 60 ML
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Translucent Color Technology
77.22 Mittelblond Violett Intensiv mit schwarzer Farbtube und Verpackung vor kräftigem violetten Str
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COLOR 77.22 MEDIUM BLONDE VIOLET INTENSE 60 ML
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Translucent Color Technology
77.44 Mittelblond Intensiv Kupfer mit schwarzer Farbtube und Verpackung vor kupferfarbenen Strähne.
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COLOR 77.44 MEDIUM BLONDE INT. COPPER 60 ML
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Translucent Color Technology

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Q&A | HAIR COLOR

Further FAQs on Ordering & Delivery

What is special about PUR HAIR Colour's translucent color technology?

The translucent color technology of PUR HAIR Colouracts like a transparent filter that does not cover the natural hair structure but deliberately allows it to shine through. This creates a particularly vibrant, multidimensional color resultwith exceptional shine, as light is reflected from within the hair. In contrast to classic, bold colorations, this approach ensures soft transitions as the hair grows outand avoids harsh lines or the "block effect". Grey hairs are not completely covered but are naturally refined and harmoniously integrated, making the overall look softer, more modern, and natural.

How do I achieve perfect grey coverage?

For optimal gray coverage, we recommend a permanent coloration with a high pigment contentas well as the correct choice of developer.

How do I protect my hair during coloring?

Modern hair dyes contain nourishing ingredientsthat protect and strengthen the hair during coloring.

How can I achieve individual color results?

How can I extend the color's durability?

The use of sulfate-free shampoos,color-protecting care productsand the correct after-treatment significantly prolongs color intensity.

Which hair color is suitable for professional salon use?

Professional hair color offers higher pigment density, better durability, and more precise results than drugstore products. They are specially formulated for salon use.

Translucent & multi-dimensional hair color for modern salon concepts

The demands on professional hair color have changed. Today, clients no longer want rigid, "artificial" color results, but rather natural, vibrant looks with depth and movement. This is precisely where translucent hair colorcomes in – an innovative approach that opens up new possibilities in coloring for you as a hairdresser, while ensuring visibly more satisfied clients.

Translucent vs. Opaque Hair Color – The Decisive Difference

Classic, opaque hair colorsare light-impermeable and create a rather rich, but often flat color image. While they offer very high coverage, especially for gray hair, they quickly appear less natural and often lead to harsh roots when growing out.

Translucent hair colorson the other hand, function like a fine color filter. They are translucent, which reflects light in the hair and creates a multi-dimensional, vibrant color effect. The natural hair structure remains visible – the result looks significantly softer, more modern, and more authentic.

Naturalness and Shine as a Selling Point

With translucent hair color, you achieve results that clients immediately notice: more shine, more depth, and a natural color gradient. Instead of a "blocky" color impression, a harmonious interplay of reflections and nuancesis created. Especially in the premium segment, this look is a clear competitive advantage for your salon.

Soft Regrowth and Longer Satisfaction

A central advantage in everyday salon life is the gentle transition during regrowth. While opaque colors often create a harsh line, translucent coloration ensures fluid transitionsthat appear significantly more natural. This reduces the effort for clients and visually extends the durability of the color – a real plus for client satisfaction.

Gray Blending Instead of Complete Coverage

Translucent hair colors deliberately do not aim for maximum coverage, but for a translucent enhancement of gray hair. Gray hairs are naturally glazed and not artificially colored with high coverage, creating a particularly soft and individual color image. The result: no "helmet look," but a modern, natural look with character.

Efficient Work and Creative Freedom

For you as a hairdresser, this means creative freedom with high predictability of the color result. Translucent systems can be used specifically to create natural balayage effects, gentle color gradients, or individual nuances. At the same time, you benefit from reproducible results that make your work more efficient.

Added Value for Your Salon

With translucent hair color, you clearly position yourself as a modern, quality-oriented hairdresser. You offer your clients not just color, but a natural-looking, long-lasting result that stands out from the standard. This differentiation leads to higher client satisfaction, stronger loyalty, and more referrals.

JOIN OUR PURE HAIR COMMUNITY

PUR HAIR stands for innovative, natural hair care with a noticeable effect. Become part of a passionate hairdressing community where you benefit from an inspiring exchange of experiences with our salon partners and our development expertise. Together, we focus on sustainable products that not only enrich your daily salon routine but also revolutionize your customers' well-being with noticeable care and visible results.

Get your test package now and experience the difference – risk-free with our satisfaction guarantee!

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FAMILY BUSINESS SUPPORT

Are you interested in supporting a medium-sized company? We have been in the hair business for three generations and have launched our unique products – carefully developed with the experience of a long family tradition: hairdressing. Your hair is in good hands with us.

About PUR HAIR
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1 📦 = 1 m² PROTECTED RAINFOREST

For every order in our shop, you protect 1 m² of an endangered forest area in Peru. This preserves the habitat of sloths, armadillos and spider monkeys and maintains intact natural spaces before it's too late.

About the initiative
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FAST DELIVERY

To ensure you receive your package as quickly as possible, we process all orders within a few hours of receiving payment – and hand your package over to our shipping partner as soon as possible.

We take care to package our parcels with environmentally friendly packaging and filling materials. Our delivery system is fast and secure, with a free return guarantee.

Our Service Promise